Content powers marketing and grabs the attention of customers, media and investors. Still, with constantly changing algorithms, endless content distribution platforms and limited time or personnel resources, business owners are often overwhelmed before they start.
In this webinar, SCORE Mentor Jasmine Powers will show you five key ways to get control of your content marketing for attracting clients and positioning your brand.
Attendees will learn how to:
- Create the best content formats for their communication style
- Choose tools to schedule and automate publishing
- Prepare a manageable content calendar
- Produce content for different audiences and purposes
- Repurpose content to keep from reinventing the wheel
